Robinhood Pilots AI Investing Assistant for 100k Users, Targets 15% Revenue Gain
HOOD•Robinhood will pilot its AI-based investing assistant to 100,000 users in Q3, with full rollout to 10 million accounts by year-end, aiming to increase average revenue per user by 15%. Automated investing AUM has surged 40% year-over-year as brokerages integrate AI chatbots for trade ideas and portfolio management.
1. Pilot Program Details
Robinhood plans to launch its AI-based investing assistant pilot to 100,000 retail users beginning in Q3, offering generative chat functionality to generate trade ideas, analyze portfolios and execute automated orders.
2. Scale and Timeline
A full rollout to 10 million accounts is expected by year-end, with phased deployment across desktop and mobile; the company projects a 15% increase in average revenue per user from AI-driven services.
3. Revenue Projections and Impact
Management estimates AI-based services could add $50 million in annual revenue run-rate by Q2 2027, while average engagement time per user is forecast to rise by 25%.
4. Market Trends and Competition
Automated investing AUM has grown 40% year-over-year as major brokerages integrate AI chatbots, intensifying competition for client assets and fee-based services.



