Rocket Companies names Alessio Sanfilippo CEO of Redfin

RKT•2026-08-31

Rocket Companies appoints new Redfin CEO

Rocket Companies named Alessio Sanfilippo CEO of Redfin, effective immediately.

Sanfilippo joins from Meta, where he was Vice President of Insights for Reality Labs. He previously led data and user research for WhatsApp, shaping its U.S. growth strategy. Earlier, he ran data and analytics at Intuit, applying AI and machine learning across TurboTax and QuickBooks.

Rocket Companies names Alessio Sanfilippo CEO of Redfin

Rocket Companies appoints new Redfin CEO

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