Ross Stores Launches 17 New Locations, Eyes 110-Store 2026 Expansion
Ross Stores opened 17 outlets in February–March 2026 (13 Ross Dress for Less and 4 dd’s DISCOUNTS) across 11 states, launching Phase 1 of its plan to open about 110 new locations this fiscal year. Management targets 2,900 Ross Dress for Less and 700 dd’s DISCOUNTS stores in the US, implying roughly 5% unit growth.
1. Phase 1 Store Openings
Ross Stores kicked off its fiscal 2026 expansion by opening 17 new locations—13 Ross Dress for Less and 4 dd’s DISCOUNTS—across 11 states in February and March. The new outlets span the Mountain, Midwest, Northeast and Sunbelt regions, with dd’s DISCOUNTS debuting in Utah.
2. Fiscal 2026 Growth Pipeline
These openings represent the first wave of a broader plan to launch approximately 110 stores this fiscal year, including around 85 Ross Dress for Less and 25 dd’s DISCOUNTS outlets. This rollout implies unit growth of roughly 5% compared to the prior year.
3. Long-Term Development Strategy
Management believes the US market can support about 2,900 Ross Dress for Less and 700 dd’s DISCOUNTS locations over time. The company plans disciplined capital allocation, continued store-level profitability, and community-focused store openings, including partnerships with local youth organizations.