Sonic Automotive raises FY 2026 EchoPark adjusted EBITDA outlook to $42 million-$45 million
SAH•Sonic Automotive raised its FY 2026 EchoPark adjusted EBITDA outlook to $42 million-$45 million from $35 million-$40 million. It forecast higher franchised new-vehicle gross profit per unit, while lowering expectations for fixed-operations gross profit growth and projecting higher adjusted selling, general and administrative expenses.
1. Updated outlook
Sonic Automotive raised FY 2026 EchoPark adjusted EBITDA guidance to $42 million-$45 million from $35 million-$40 million. Fourth-quarter EchoPark adjusted EBITDA is projected at $2 million-$4 million, reflecting $5 million-$7 million in incremental advertising expense.
2. Other forecasts
Full-year franchised new-vehicle gross profit per unit is forecast at $3,050-$3,100, up from $2,850-$3,000. Same-store fixed-operations gross profit growth is expected at 2%-3%, down from mid-single-digit growth, while consolidated adjusted selling, general and administrative expenses are projected at 73%-74% of gross profit, versus prior expectations in the low-70% range.




