Sprout Social Tops Six G2 Award Categories for 10th Straight Year
Sprout Social earned G2’s Best Software Awards for the tenth consecutive year, ranking top in six categories such as Global Software Companies and Best Customer Service Products based on reviews. The company’s Social Intelligence and Agentic AI innovations—including Trellis, the NewsWhip acquisition and expanded social listening integrations—underpin its growth.
1. G2 Best Software Awards Recognition
Sprout Social secured recognition on G2’s Best Software Awards for the tenth consecutive year, ranking among the top companies in six categories including Best Software Products, Global Software Companies and Best Customer Service Software. This milestone reflects consistent high ratings from user reviews across Sprout’s suite of social media management and analytics tools.
2. AI Innovations and Strategic Acquisition
In 2025, Sprout Social advanced its platform with new AI-driven capabilities under its Social Intelligence and Agentic AI initiatives. Key developments include Trellis, an AI agent that unlocks social data insights, and the acquisition of NewsWhip to strengthen predictive trend detection.
3. Expanded Platform Integrations
The platform’s integrations now span Bluesky, LinkedIn, Meta, Salesforce and TikTok Listening, offering customers broader data access and unified social insights. These enhancements aim to help brands anticipate market shifts, strengthen customer trust and drive sustained growth.