Starbucks to Build In-House AI Platform, Cutting Microsoft and IBM Reliance
SBUX•Starbucks has begun developing proprietary AI software to replace services from Microsoft and IBM, aiming to reduce annual tech licensing costs and boost operational efficiency. The coffee chain intends to deploy the new system for digital ordering, supply chain forecasting and personalized marketing by mid-2027.
1. Starbucks Begins In-House AI Development
Starbucks has initiated development of a proprietary AI platform aimed at replacing current Microsoft and IBM services. The project targets digital ordering, supply chain forecasting and personalized marketing, with a planned deployment by mid-2027 to lower licensing expenses and enhance process control.
