Teads expands Whale TV partnership to offer global CTV HomeScreen inventory via Teads Ad Manager
TEAD•Teads expands Whale TV CTV partnership globally
Teads expanded its partnership with Whale TV, making Whale TV HomeScreen and native CTV ad inventory available globally via Teads Ad Manager.
The deal scales a 2024 European collaboration to more than 100 countries, widening reach across Asia-Pacific, Latin America, the Middle East and Africa.
Whale TV works with more than 400 TV brands, strengthening Teads’ CTV supply for HomeScreen placements across multiple OEM environments.
Teads cited access to more than 500 million addressable TV devices globally for HomeScreen advertising, supported by more than 6,000 campaigns since 2023.
Whale TV inventory is live worldwide in Teads Ad Manager, with continued global monetization of Whale TV CTV InStream inventory.
