Townsquare Media partners with Midlands Media Group on digital advertising platform

TSQ•2026-08-17

Midlands Media market footprint

Midlands Media operates in the No. 90-ranked US metropolitan statistical area.

Strategic digital advertising partnership

Townsquare Media partners with Midlands Media Group on a strategic digital advertising partnership. Midlands Media Group is a multimedia operator based in Columbia, South Carolina.

Midlands Media will use Townsquare Ignite’s white-label digital platform, including proprietary technology and data-driven ad strategy, to expand digital revenue.

Part of Townsquare Ignite’s Media Partnerships initiative

The alliance is part of Townsquare Ignite’s Media Partnerships initiative launched in 2024 to sell its digital tools to other local media companies.

The deal is the 16th alliance under the program, extending reach into 41 new markets beyond Townsquare’s owned footprint.

Townsquare Media partners with Midlands Media Group on digital advertising platform

Midlands Media market footprint

Strategic digital advertising partnership

Part of Townsquare Ignite’s Media Partnerships initiative

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