Uber to Acquire Getir’s Turkish Delivery Unit, Expanding Uber Eats Network by Q2
Uber will acquire Getir’s entire delivery business in Turkey, integrating Getir’s network of local couriers and dark stores into Uber Eats. The transaction, expected to close in Q2, accelerates Uber’s strategy to capture market share in Turkey’s fast-growing on-demand delivery sector.
1. Deal Details
Uber has agreed to purchase Getir’s delivery operations in Turkey, including its network of dark stores and local courier fleet. The acquisition is slated to close in the second quarter and will see Getir’s Turkish operations rebranded under Uber Eats.
2. Strategic Rationale
The deal bolsters Uber’s on-demand logistics footprint in a region where it faces competition from local and international rivals. By absorbing Getir’s infrastructure, Uber aims to streamline operations and lower delivery times in major Turkish cities.
3. Market Impact
Turkey’s delivery sector has shown rapid growth, driven by increased consumer demand for convenience. The acquisition positions Uber to leverage economies of scale and target further volume gains in a market projected to expand in the coming years.