Epic Pass holders for the 2026/27 season will receive a 20% discount on all rentals under the new program. Personalized profiles will archive past rentals and favorite gear to streamline future bookings and reduce wait times with enhanced pick-up and fulfillment options. Vail Resorts is rolling out a multi-year roadmap to integrate My Epic Gear features into traditional Demo rentals across its mountain destinations. All skiers and riders will be able to choose specific Sport, Performance, and Demo gear models online before arrival, with expanded options and premium technologies such as BOA® ski boots and Step On® bindings. Beginning winter 2026/27, Demo rentals at 12 participating resorts will be rebranded My Epic Gear and remove the $50 seasonal membership fee. Guests can select from over 60 ski and snowboard models from brands including Salomon, Burton, and Rossignol via a simplified digital booking platform, and choose in-store pickup or slopeside delivery.