Wix.com Soars 12.7% on 13% Revenue Growth and $2B Buyback Plan
Shares of Wix.com jumped 12.7% after full-year revenues grew 13% to $1.99 billion and fourth-quarter sales rose 14% to $524.3 million. Full-year net income plunged 63% to $50.6 million and Q4 swung to a $40.2 million loss, while the company has repurchased $575 million toward its $2 billion buyback.
1. Revenue Growth Exceeds Expectations
Wix.com reported full-year revenue of $1.99 billion, up 13% year-over-year, driven by creative subscriptions and business solutions, and achieved fourth-quarter sales of $524.3 million, a 14% increase from the prior year.
2. Profitability Challenges
Full-year net income plunged 63% to $50.6 million from $138.3 million in 2024, and the fourth quarter swung to a $40.2 million net loss versus a $48 million profit a year earlier.
3. Aggressive Share Buyback Program
The company has repurchased $575 million of its shares as of the end of 2025 and aims to complete its $2 billion authorized buyback by year-end to enhance shareholder value.
4. 2026 Growth Outlook
Wix.com is targeting mid-teens percentage growth in both revenue and bookings for the first quarter and full-year 2026 to maintain momentum in its subscription offerings.