WPP names Eric Campbell to succeed Jon Cook as VML global CEO in March 2027

WPP•2026-10-02

WPP said Jon Cook will remain VML global CEO through March 2027, when Eric Campbell will take over while retaining his role as CEO of WPP Creative North America.

1. Leadership succession

WPP disclosed plans for Jon Cook to leave the group, remaining in post as VML global CEO through March 2027. Eric Campbell will succeed him that month and retain his role as CEO of WPP Creative North America; Campbell currently leads VML and WPP Creative in North America and has held senior leadership roles at VML for more than 25 years.

Sources

WPP names Eric Campbell to succeed Jon Cook as VML global CEO in March 2027

Publicnow

WPP names Eric Campbell to succeed Jon Cook as VML global CEO in March 2027

1. Leadership succession

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WPP names Eric Campbell to succeed Jon Cook as VML global CEO in March 2027

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