Does Rallies show Form 4 insider transactions for ULTA?

Yes. Rallies tracks ULTA insider trading and Form 4 activity, including executive purchases, executive sales, transaction dates, shares, and prices when available.

Is ULTA research on Rallies investment advice?

No. Rallies provides research, data, and educational context for ULTA. It does not provide personalized investment advice.

ULTA (Ulta Beauty) Stock Analysis - Insider Trades

Ulta Beauty (ULTA) is a publicly traded Consumer Cyclical sector company. As of May 20, 2026, ULTA trades at $493.07 with a market cap of $20.90B and a P/E ratio of 19.09. ULTA moved +2.37% today. Year to date, ULTA is -22.33%; over the trailing twelve months it is +17.43%. Its 52-week range spans $309.01 to $714.97. Analyst consensus is buy with an average price target of $698.94. Rallies surfaces ULTA's financials, insider trades, hedge fund holdings, congressional trades, analyst ratings, and AI-generated research below.

Who is trading ULTA stock inside the company?

Recent ULTA insider activity includes MRKONIC GEORGE R JR sold 452, Smith Mike C. sold 500, Caro Jodi J sold 902, Steelman Kecia bought 1.44K, and Halligan Catherine Ann sold 100. Rallies tracks insider transaction dates, shares, prices, and estimated values.

ULTA Key Metrics

Key financial metrics for ULTA
Metric	Value
Price	$493.07
Market Cap	$20.90B
P/E Ratio	19.09
EPS	$25.72
Dividend Yield	0.00%
52-Week High	$714.97
52-Week Low	$309.01
Volume	500.32K
Avg Volume	0
Revenue (TTM)	$12.39B
Net Income	$1.15B
Gross Margin	39.10%

Recent ULTA Insider Trades

MRKONIC GEORGE R JR sold 452 (~$243.76K) on Apr 7, 2026.
Smith Mike C. sold 500 (~$264.21K) on Sep 4, 2025.
Caro Jodi J sold 902 (~$332.98K) on Apr 1, 2025.
Steelman Kecia bought 1.44K (~$499.53K) on Mar 20, 2025.
Halligan Catherine Ann sold 100 (~$39.01K) on Jul 2, 2024.

Latest ULTA News

Ulta Beauty Launches Same-Day Delivery on Uber Eats’ US Marketplace — May 8, 2026
Ulta Beauty Encouraged to Reset Costs, Leverage AI and Localise Stores — May 6, 2026
Ulta Beauty jumps after Bank of America upgrade cites improving costs and cash flow — May 5, 2026
Ulta Beauty slides 3% as investors reprice margin outlook after FY2026 guidance — Apr 27, 2026
Ulta Beauty Brings Agentic Commerce to Google, Launches Ulta AI for 46M Members — Apr 22, 2026

ULTA Analyst Consensus

19 analysts cover ULTA: 0 strong buy, 15 buy, 3 hold, 1 sell, 0 strong sell. Consensus rating is buy. Average price target: $698.94.

Common questions about ULTA

Who is trading ULTA stock inside the company?: Recent ULTA insider activity includes MRKONIC GEORGE R JR sold 452, Smith Mike C. sold 500, Caro Jodi J sold 902, Steelman Kecia bought 1.44K, and Halligan Catherine Ann sold 100. Rallies tracks insider transaction dates, shares, prices, and estimated values.
Does Rallies show Form 4 insider transactions for ULTA?: Yes. Rallies tracks ULTA insider trading and Form 4 activity, including executive purchases, executive sales, transaction dates, shares, and prices when available.
Is ULTA research on Rallies investment advice?: No. Rallies provides research, data, and educational context for ULTA. It does not provide personalized investment advice.