Alphabet Eyes EU DMA Data Sharing and Pentagon Gemini AI Contract
European Commission proposes that Alphabet share core search data—ranking, query, click and view metrics—with rivals under the DMA by a July 27 deadline, potentially narrowing Alphabet’s AI advantage. Separately, Alphabet is negotiating with the Pentagon to deploy its Gemini models in classified applications, signaling deeper federal defense AI engagement.
1. EU DMA Data Sharing Proposal
The European Commission’s preliminary DMA proposal would require Alphabet to provide rival search engines with access to core search datasets—ranking, query, click and view data—by a final decision date of July 27. Regulators aim to boost competition in search and AI, potentially eroding Alphabet’s long-held data advantage, while the company has warned such measures could compromise user privacy and security.
2. Pentagon Defense AI Talks
Alphabet is in discussions to deploy its Gemini AI models for classified Pentagon applications, representing a potential upgrade from current non-sensitive government projects. Google is proposing safeguards to prohibit bulk surveillance and autonomous weapons, balancing revenue opportunities with ethical considerations as it competes with OpenAI and other defense AI providers.