Apollo-managed funds will acquire Emerald Holding for $5.03 per share in cash, representing a 42.1% premium and implying an enterprise value of approximately $1.5 billion. Simultaneously, Apollo will acquire Questex, creating a combined entity that blends Emerald’s category-leading exhibitions with Questex’s differentiated events portfolio.

The merged business will operate around 160 B2B events across complementary end markets and leverage a 365-day digital engagement model to enhance year-round customer interaction. This integrated platform is designed to drive organic growth by offering trusted in-person gatherings alongside continuous digital content and networking.

The transactions are slated to close in the second half of 2026, subject to customary regulatory approvals and closing conditions. Upon completion, Emerald will be taken private, its shares will no longer trade on the New York Stock Exchange, and Questex will join the newly combined platform.

Apollo expects the combined entity to serve as a strategic partner of choice for B2B event organizers, drawing on both companies’ customer relationships, content expertise and digital tools. Executives believe the scale and complementary portfolios will accelerate innovation and sustained growth in the North American B2B events landscape.