Morgan Stanley Sets $92 Price Target on Bread Financial, 26.3% Upside
Morgan Stanley assigned Bread Financial a $92 price target, implying 26.3% upside from the current $74.09 share price after today's 2.07% gain. The company's $3.38 billion market cap and 52-week range of $38.21–$82.03 accompany newly disclosed February net principal loss and delinquency rates.
1. Analyst Price Target
On March 11, Morgan Stanley set a $92 price target for Bread Financial, indicating a potential 26.29% increase from then-current levels. This adjustment reflects the firm’s confidence in BFH’s pay-over-time products and private-label credit card portfolio performance.
2. Recent Stock Performance
Bread Financial shares closed at $74.09, up 2.07% or $1.50 on the day. Trading in the session ranged from $72.02 to $74.14, with 465,843 shares changing hands, while the 52-week high and low sit at $82.03 and $38.21 respectively.
3. Financial Health Metrics
BFH’s market capitalization stands at approximately $3.38 billion. The company released February figures showing its net principal loss rate and delinquency rate, key metrics that investors use to assess credit risk and portfolio quality.