Planet Fitness Taps 25-Year Finance Veteran as CFO and International President
PLNT•Planet Fitness appointed Sudhanshu Priyadarshi as Chief Financial Officer and President, International, to oversee finance, investor relations, strategy, IT functions and global operations effective immediately. He brings more than 25 years of experience driving growth at Keurig Dr Pepper, PepsiCo, Walmart and led multi-billion-dollar businesses across 80 countries.
1. Appointment and Role
Planet Fitness named Sudhanshu Priyadarshi as its Chief Financial Officer and President, International, effective June 25, 2026. In this capacity, he will oversee finance, investor relations, strategy, IT and lead global franchise and corporate operations.
2. Leadership Background
Priyadarshi brings over 25 years of experience driving value across consumer-facing businesses, having served as CFO and President, International, at Keurig Dr Pepper and held senior finance and strategy roles at PepsiCo, Walmart, Flexport and Vista Outdoor.
3. Transition Plan
Interim CFO Tom Fitzgerald will remain as an advisor through mid-September 2026 to ensure a smooth handover of responsibilities and continuity in financial leadership during the transition period.
4. International Growth Implications
With extensive experience managing multi-billion-dollar operations across North America, Europe, Asia-Pacific and Africa, Priyadarshi is expected to support Planet Fitness’s international expansion and focus on margin expansion and capital efficiency.
