RetailMeNot Launches June 4–8 Summer Savings Event and $5,000 Capri Contest
ZD•RetailMeNot, a Ziff Davis brand, is hosting a Summer Issue savings event June 4–8 with stackable deals and cash-back offers from retailers including Ulta, Ray-Ban and Macy’s. New survey data show 28% of women plan to buy capris this summer, prompting a Chief Capri Officer contest featuring a $5,000 stipend.
1. Summer Issue Event Overview
RetailMeNot will host a five-day Summer Issue savings event from June 4 to June 8, offering stackable deals, promo codes and cash-back offers across categories such as fashion, beauty and travel. Participating retailers include Ulta, Ray-Ban, Expedia, Kendra Scott and Macy’s, providing consumers with curated shopping inspiration and seasonal savings.
2. Consumer Trend Findings
New survey data indicate 28% of women plan to purchase capris this summer, while 50% of millennial women prefer capris over shorts for brunch and casual dining. Only 11% of women consider shorts appropriate for all summer occasions, signaling a shift toward polished, versatile alternatives like capris.
3. Chief Capri Officer Program
RetailMeNot is launching its first Chief Capri Officer search, inviting U.S. residents aged 21 and older to apply by June 18 for a chance to win a $5,000 shopping stipend. The selected candidate will create user-generated content showcasing capri styling and may be featured across RetailMeNot’s social channels.
4. Brand Impact for Ziff Davis
As part of Ziff Davis, RetailMeNot’s Summer Issue event and trend-driven contest aim to drive consumer engagement, expand promotional reach and strengthen retail partnerships. The initiative leverages consumer insights to position the company at the forefront of seasonal shopping trends and digital deal discovery.
