Toyota and Honda US April Sales Drop 3.9%-4.7%, YTD Deliveries Down
Toyota’s US April sales fell 3.9% to 185,000 vehicles, pulling year-to-date deliveries down 1.5% through April. Honda’s April US deliveries slid 4.7% to 115,000 units, leaving its YTD volume 2.2% lower over the same period.
1. April US Sales Detailed
Toyota delivered 185,000 vehicles in the US during April, marking a 3.9% year-on-year decline as demand for its sedan lineup softened. Honda recorded 115,000 US deliveries in the month, down 4.7%, with the CR-V crossover and Civic compact leading the drop.
2. Year-to-Date Volume Trends
Through April, Toyota’s cumulative US sales stand at 750,000 units, 1.5% below last year’s pace, while Honda’s YTD total of 455,000 vehicles trails 2025 by 2.2%. Both automakers cite softer retail traffic and rising incentives as headwinds.
3. Market and Competitive Factors
The segment slowdown follows inventory buildups and intensified discounting by rivals, particularly in the SUV and EV categories. Ongoing supply-chain stabilization and new product launches later this year will be key to reversing the current downtrend.