Amaze Partners with LA Times Studios; Vertical Launches to Yield $12 M by Year Two
Amaze completed cost-structure cuts and balance sheet strengthening and is now scaling its Creator Commerce Flywheel with over a billion platform visits generating real-time consumer insights. It partnered with LA Times Studios’ 100 million monthly-unique-user network and expects vertical launches to deliver multi-million-dollar revenues, rising to $12 million in year two.
1. Q1 Achievements and Strategic Shift
In Q1 2026, Amaze finalized its cost-structure reductions and strengthened its balance sheet, marking the end of its foundational restructuring. The company is now pivoting to growth, shifting focus from stabilization to accelerating its core creator-driven commerce engine.
2. Creator Commerce Flywheel
Amaze organizes its operations around a Creator Commerce Flywheel that links creator recruitment, product launches, data insights and expanded distribution. This system is designed to generate self-reinforcing growth as more creators drive more offerings and attract further demand.
3. Data-Driven Commerce
The platform captures signals from over a billion visits and millions of stores, tracking consumer engagement, purchase patterns and trend evolution. Amaze is building tools to convert these signals into actionable insights for creators and brands, aiming to unlock new monetization layers beyond direct transactions.
4. Distribution Partnerships and Revenue Targets
A key initiative is the integration of commerce into LA Times Studios’ digital network, reaching 100 million unique monthly users in high-intent environments. Amaze has structured its vertical launches—beginning with the Food Channel—to generate multi-million-dollar gross revenues in year one and scale to $12 million by year two.