Booking Holdings (BKNG) is a publicly traded Consumer Cyclical sector company. As of August 23, 2026, BKNG trades at $209.28 with a market cap of $157.50B and a P/E ratio of 1.57. BKNG moved -0.12% today. Year to date, BKNG is -2.14%; over the trailing twelve months it is -8.23%. Its 52-week range spans $150.14 to $233.58. Analyst consensus is strong buy with an average price target of $235.83. Rallies surfaces BKNG's financials, insider trades, hedge fund holdings, congressional trades, analyst ratings, and AI-generated research below.
Rallies community data for BKNG shows anonymized retail investor ownership, positioning, sentiment, and portfolio context when enough community data is available.
| Metric | Value |
|---|---|
| Price | $209.28 |
| Market Cap | $157.50B |
| P/E Ratio | 1.57 |
| EPS | $133.20 |
| Dividend Yield | 0.42% |
| 52-Week High | $233.58 |
| 52-Week Low | $150.14 |
| Volume | 2.97M |
| Avg Volume | 0 |
| Revenue (TTM) | $28.24B |
| Net Income | $7.21B |
| Gross Margin | 0.00% |
27 analysts cover BKNG: 0 strong buy, 21 buy, 6 hold, 0 sell, 0 strong sell. Consensus rating is strong buy. Average price target: $235.83.