PRPL (Purple Innovation, Inc. Common Stock) Stock Analysis - Analyst Ratings

Purple Innovation, Inc. Common Stock (PRPL) is a publicly traded Consumer Cyclical sector company. As of May 21, 2026, PRPL trades at $0.41 with a market cap of $45.27M and a P/E ratio of 20.00. PRPL moved +1.88% today. Year to date, PRPL is -40.82%; over the trailing twelve months it is -53.20%. Its 52-week range spans $0.40 to $1.29. Analyst consensus is buy with an average price target of $0.83. Rallies surfaces PRPL's financials, insider trades, hedge fund holdings, congressional trades, analyst ratings, and AI-generated research below.

What do analysts rate PRPL?

3 analysts cover PRPL: 0 strong buy, 1 buy, 2 hold, 0 sell, and 0 strong sell. The consensus rating is buy. The average price target is $0.83.

PRPL Key Metrics

Key financial metrics for PRPL
MetricValue
Price$0.41
Market Cap$45.27M
P/E Ratio20.00
EPS$0.02
Dividend Yield0.00%
52-Week High$1.29
52-Week Low$0.40
Volume100
Avg Volume0
Revenue (TTM)$460.28M
Net Income$-62.92M
Gross Margin39.70%

PRPL Analyst Consensus

3 analysts cover PRPL: 0 strong buy, 1 buy, 2 hold, 0 sell, 0 strong sell. Consensus rating is buy. Average price target: $0.83.

Latest PRPL News

Recent PRPL Insider Trades

  • Lucian Robert Gerard bought 60.00K (~$29.44K) on May 4, 2026.
  • DeMartini Robert bought 138.83K (~$143.15K) on Jun 28, 2024.
  • DeMartini Robert bought 10.11K (~$10.22K) on Jun 27, 2024.

Common questions about PRPL

What do analysts rate PRPL?
3 analysts cover PRPL: 0 strong buy, 1 buy, 2 hold, 0 sell, and 0 strong sell. The consensus rating is buy. The average price target is $0.83.
Does Rallies show PRPL price targets?
Yes. Rallies tracks PRPL analyst ratings, consensus rating, average price target, upgrades, downgrades, analyst firms, and recent price target changes when available.
Is PRPL research on Rallies investment advice?
No. Rallies provides research, data, and educational context for PRPL. It does not provide personalized investment advice.
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