PRPL (Purple Innovation, Inc. Common Stock) Stock Analysis - Insider Trades

Purple Innovation, Inc. Common Stock (PRPL) is a publicly traded Consumer Cyclical sector company. As of May 21, 2026, PRPL trades at $0.41 with a market cap of $45.27M and a P/E ratio of 20.00. PRPL moved +1.88% today. Year to date, PRPL is -40.82%; over the trailing twelve months it is -53.20%. Its 52-week range spans $0.40 to $1.29. Analyst consensus is buy with an average price target of $0.83. Rallies surfaces PRPL's financials, insider trades, hedge fund holdings, congressional trades, analyst ratings, and AI-generated research below.

Who is trading PRPL stock inside the company?

Recent PRPL insider activity includes Lucian Robert Gerard bought 60.00K, DeMartini Robert bought 138.83K, DeMartini Robert bought 10.11K, and DeMartini Robert bought 51.06K. Rallies tracks insider transaction dates, shares, prices, and estimated values.

PRPL Key Metrics

Key financial metrics for PRPL
MetricValue
Price$0.41
Market Cap$45.27M
P/E Ratio20.00
EPS$0.02
Dividend Yield0.00%
52-Week High$1.29
52-Week Low$0.40
Volume100
Avg Volume0
Revenue (TTM)$460.28M
Net Income$-62.92M
Gross Margin39.70%

Recent PRPL Insider Trades

  • Lucian Robert Gerard bought 60.00K (~$29.44K) on May 4, 2026.
  • DeMartini Robert bought 138.83K (~$143.15K) on Jun 28, 2024.
  • DeMartini Robert bought 10.11K (~$10.22K) on Jun 27, 2024.
  • DeMartini Robert bought 51.06K (~$50.28K) on Jun 26, 2024.

Latest PRPL News

PRPL Analyst Consensus

3 analysts cover PRPL: 0 strong buy, 1 buy, 2 hold, 0 sell, 0 strong sell. Consensus rating is buy. Average price target: $0.83.

Common questions about PRPL

Who is trading PRPL stock inside the company?
Recent PRPL insider activity includes Lucian Robert Gerard bought 60.00K, DeMartini Robert bought 138.83K, DeMartini Robert bought 10.11K, and DeMartini Robert bought 51.06K. Rallies tracks insider transaction dates, shares, prices, and estimated values.
Does Rallies show Form 4 insider transactions for PRPL?
Yes. Rallies tracks PRPL insider trading and Form 4 activity, including executive purchases, executive sales, transaction dates, shares, and prices when available.
Is PRPL research on Rallies investment advice?
No. Rallies provides research, data, and educational context for PRPL. It does not provide personalized investment advice.
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